ActiveCampaign New Conditional Automation
ActiveCampaign just made their Automation even more powerful.
Conditional automation has now been added. An example of this would be having to wait until a contact took an action in an external app like Calendly.
Now I’m assuming that you have even some basic automations configured. If you haven’t make sure to get a handle on those first.
When it’s time this new addition makes it easier to create unique experiences for all your customers.